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Turbotax is sending out all of their tax experts, who are simply talking heads in laptops on desks that can move by themselves. Here one is sharing really interesting information about different taxes in the way a of little song. "If you're 100 in New Mexico, you pay no state taxes now." These desk-guys are a cute way of sharing quirky deductions and laws that vary by state, selling TurboTax as true tax experts.
Ad agency: Wieden + Kennedy, Portland
Director: Andreas Nilsson