After showing them placing a DoorDash order, the spot continues with the customer dancing with a physical manifestation of one of the tasks as a Dasher makes his way to their home. The spots conclude with their delivery order being placed at the door and their task miraculously completed as they sit down to enjoy their food.
All of the effects for the video spots were created in-camera, with Hard Work Club and 1st Ave Machine enlisting a team led by acclaimed Cirque du Soleil costumer Lucien Berneche Atelier to create actual costumes representing the various stress monsters worn by the dancers.
More than 1,000 toys and kids’ items were sewn or tied in place to create the toy stress monster, for example, while each laundry monster featured about 75 items of clothing sourced from a thrift shop. Each costume took nearly 60 hours to create
Client: DoorDash
Title: “Dancing With My Stress”
Length: :30, :15, :15, :10 & :6
Media: TV & OLV
Client: DoorDash
Director Brand Marketing & Creative, Canada: Heather Cameron
Brand Marketing Manager, Canada: Delly Dyer
Senior Brand Manager, Canada: Martine English
Senior Production Manager, Canada: Jodi-Ann Simpson
Agency: Hard Work Club
Partner / Creative Director: Meghan Kraemer
Partner / Creative Director, Design: Christian Buer
Partner / Brand Growth + OPS : Cameron Stark
Agency Producer: Lindsay Hann
Production Company: 1stAveMachine
Canadian Representation: Hesty Reps
Director: Karim Zariffa
Director of Photography: Andre Turpin
Executive Producers: Robert Helphand, Kate Hitchings
Line Producer: Tom Lariviere
Production Designer: Carolyne de Bellefeuille
Costume Designer: Lucien Bernèche
Casting Director: Denise Charest
Editing Facility: School Editing
Editor: Izzy Ehrlich
Assistant Editors: Fiona Alvarez, Zhenya Dolzikov
Executive Producer: Sarah Brooks
Colour Facility: Alter Ego
Colourist: Wade Odlum
Colour Assistant: Ebi Agbeyegbe
VFX / Finishing Facility: Alter Ego
Head VFX/Senior VFX Artist: Darren Achim
VFX Artist: Eric Perrella
VFX Assistants: Jake Hussey, Victoria Gaston
Senior Motion Designer: Edward Deng
Executive Producer: Hilda Pereira
Producer: Elise Beauvais
Music Licensing: Music Rights Clearance
Director of Operations & Accounts : Katie Seline
Song: Dancing On My Own by Robyn
Audio House: SNDWRx
Creative Direction / Sound Design: Didier Tovel
Engineer : Alex Gluch
Assistant Producer: Becca Friesen
Media: Wavemaker
Group Account Director: Lyndsey Rebelo
Associate Director: Laura DeGrace
Media Manager: Anthony Visconti
Media Planner: Emma Lasagna
Media Planner: Christina Andruchiw
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I am loving the actor's enthusiasm and facial expressions and dancing! Love this ad...
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PermalinkI got rid of cable because I hated the commercials. Now I have an android TV box so I still see ads when I'm using apps or watching YouTube but they don't run creepy pharmaceutical ads for 5 minutes long so the ads don't bother me at all.
I haven't liked a commercial for years but this ad stands out as one of my favourite commercials from the past twenty years. It's a classic. Everything about it is perfect - the set design, lighting, music and the actor's dance routine and facial expressions are so uplifting. Every time I see this ad it makes me feel happy.
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