According to AdWeek, Crispin Porter + Bogusky has just won the $40 million Sprite account, swiping it away from Ogilvy. That comes on the heels of yesterday's news, where it was revealed that CP+B won the $400 million Volkswagon account.
Holy Schnikes!
They're on a rampage! Pillaging and looting accounts, winning crazy numbers of trophies, and literally soaking up every single ounce of press!
Where does it all end??
What will happen to Arnold!?
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Permalinksounds like lots of layoffs... with some creatives surviving to work on some of their other new stuff, but a pretty big staff hit overall.
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