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By Dabitch on May 5, 2004 - 13:33

Adidas - Vertical Football / Soccer / event billboard live - (2004) - (Japan)

This is easily going to be the most awarded event / Billboard / Out of home this year. Real people are playing football on the side of a building. Mad!

Won: two Gold Lions at Cannes, picked up several Best of Show awards including the Grand Clio 2004.

AD agency: TBWA / Japan

OOH
billboard
case study
stunt
football

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Dabitch's picture

Dabitch

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Creative Director turned CTO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen, Los Angeles and Stockholm.
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