Versailles is a French TV show that is centered around The Sun King, Louis the fourteenth. It also happens to be one of the most raunchiest shows ever. For their second season, BETC created "Versailles for Kids," a way to divert the underage from seeing the explicit nudity and sex scenes through use of a mobile app and games, designed to engage long enough to get them through each of the fifty-two minute episodes. Funny. I wonder if the toys come with ear plugs so they don't hear the moaning, too.

CLIENT CANAL+ CLIENT MANAGEMENT Guillaume Boutin Audrey Brugère Myriam Fleury Loraine Marchand AGENCY BETC AGENCY MANAGEMENT Bertille Toledano Guillaume Espinet Alexis Delwasse Marie Lequime EXECUTIVE CREATIVE DIRECTOR Stéphane Xiberras CREATIVE DIRECTOR Benjamin Le Breton Arnaud Assouline ART DIRECTOR Rayhaan Khodabux COPYWRITER Rémi Campet AD ASSISTANT Jessy Kikabou STRATEGIC PLANNING Guillaume Martin Julien Lévèque TRAFFIC Elodie Diana PRODUCTION KIBLIND AGENCY (Toys Production) PRODUCER: Jean-Luc Chirio ART BUYING : Marion Brieux DIGITAL PRODUCTION (APP) DEVELOPMENT LUMINI BETC LEAD PRODUCER Bao Tu-Ngoc BETC PRODUCER Josselin Bondoin
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Comments (1)

  • Dabitch's picture
    Dabitch

    Ooooh this amused me so much. I don't even care that I don't know how the viewers of the show get the gear. DM? If it's DM it's brilliant. I love this idea. So French. Also I want to build that castle so I guess I'll be playing with the kids while someone else watches the show.

    Apr 20, 2017

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kidsleepy 17 year copywriter, now CD, who has worked in many cities including Pittsburgh, New York, Atlanta, Montreal and currently Los Angeles. I snark because I care. I ain't complainin' I'm just tellin' it like it is.