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Apple TV "Father Time" (2016) 1:00 (USA)

Apple TV "Father Time" (2016) 1:00 (USA)

Locked in the battle with father time. OH SNAP. Kobe gets some heavy snark from Michael B Jordan. I tell you, if I have to sit through a spot that is basically a product demo with a gazillion features, I don't mind this one. At least the talent keeps it interesting.

 

DOOM "fight like hell" (2016) 1:00 (USA)

DOOM "fight like hell" (2016) 1:00 (USA)

Here's the live-action trailer for DOOM's upcoming launch.

 

Donald Duck Magazine "The duck and the boy" (2016) 2:00 (Finland)

Donald Duck Magazine "The duck and the boy" (2016) 2:00 (Finland)

Finland is a huge Donald Duck fan. So much so that one million Finns read Aku Ankka, Donald Duck Magazine, every week. Most Finns grew up learning how to read with Donald Duck so it's a big deal.

 

Charles Bradley - Changes - music video (2016)

Charles Bradley - Changes - music video (2016)

This is a highly emotional video, with the simplest tools. Good lighting, a face and eyes that expresses the loss suffered, that is all.

 

Radio Flyer "Super Race Car" (2016) :30 (USA)

Radio Flyer "Super Race Car" (2016) :30 (USA)

Today is the first National Little Red Wagon Day. To celebrate, FCB created a charming spot featuring grown-ups, except not really. Slight little misdirect at first makes piles on the charm and ladders up to the "Imagination on wheels" tagline.

 

Tribeca Film Festival - the ReActor machine (2016)

Tribeca Film Festival - the ReActor machine (2016)

To get people excited about the Tribeca Film festival, JWT installed a "ReActor" booth somewhere in Manhattan.

 

DDB Canada starts a fight for Daredevil

Daredevil, Netflix's original super hero series, is known for some crazy action fight scenes. To promote season 2, DDB created a multi-billboard installation encouraging sharing on social with the hashtags #Daredevil, #Punisher and #Elektra. The billboards evolved every 48 hours, based on who was winning "the fight," on social by being the most talked about.

Commercials: 
 

Canal + there's a story behind every story

These are fun. Canal+ has a history of supporting up and coming filmmakers. This print campaign shows just how hard it is to bring those films to life. My favorite is the metal colander.

Commercials: 
 

Harlequin Books brings romance when you need it.

Whatever you're into, Harlequin romance books will provide. If you know what I mean. And I think you do. You perv.

Commercials: 
 

Harlequin Books "Romance when you need it" (2016) :1:00 (Canada)

Harlequin Books "Romance when you need it" (2016) :1:00 (Canada)

Everyone deserves a break, including Helen who needs to get swept away by some romance novels. I like how Harlequin is very tongue in cheek here. They know their audience and the reason people read the books. And it ain't for the deep philosophical subjects, let me tell you.

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