Here's a gem of a commercial that Joe Pytka used greenscreen for. One actor, Marty Klebba, plays all three munchkins, who suddenly lose their high-pitched voices. Enter the FedEx van, which is actually just a toy van thrown toward the camera and then dropped into the house-flying scene of 'Oz. The FedEx guy, who has landed on the witch, oops, delivers helium to the Munchkins, and they can now get back to welcoming Judy Garland to 'Oz with their song and dance.
This ad only aired once during the super bowl, as anti-drug groups pressured FedEx to remove the ad.
Client: Fedex
Director: Joe Pytka
Copywriter: Donna Weinheim
Principal talent: Marty Klebba
Original film source: The Wizard of Oz - 1939 musical.
Previous film copy below.
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I LOVE this one. We need more ads like this one.
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