"Nobody does it better" is sung as we see the most 80s looking bikini and sunset shots with the large Horizon logo across the screen. Then a balding salesman takes over by turning off the telly where the glamorous ad just played and pitches us that they have even lower prices now. That's not just the best. That's priceless.

Horizon Travels
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about the author

Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm.

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