Schneider Electric "Life is On" (2014) :50 (France)

Raccoons break into a home and dance. Like...what is it with the animals lately. It's like people are taking a page from the Kia hamsters. It also reminds me (although in a much less cheesy way) of the La-Z-Boy Raccoon campaign from the 90's. At least in this version they aren't talking. They come close to twerking but thankfully don't quite get there.

BRAND MANAGEMENT
Chris Hummel CMO
Justin Maguire
SVP Customer Engagement, Customer Marketing
Olivier Blum
EVP Retail Division
Chris Leong
EVP Digital Customer Experience
Fay Barrow
VP Demand Generation, Digital Customer Experience
Yee Thong Wong
Strategic Project Leader, SE@Home
Shirley Law
Business Analyst, Strategy, Digital Customer Experience
Sophie Iannello
Residential Program Manager, Demand Generation, Digital Customer Experience
Shawn Burns
Senior Vice President, Web & Digital Marketing, Digital Customer Experience
David H Young
Senior Vice President, Web Experience, Digital Customer Experience
Heather Wims
Customer Experience – VP Portfolio Management & Web Machine Program Leader
Janet Sanderson
Web User Experience Manager
AGENCY BETC
AGENCY MANAGEMENT
Olivier Vigneaux
President BETC Digital
Genevieve Rauner
Business Director
Danièle Manasseh
Account Director
STRATEGIC PLANNING
Marianne Hurstel
WW Chief Strategic Officer
Sebastien Houdusse
Head of Engagement Planning
Kevin Hutchings
Strategic PlannerCREATIVE
Ivan Beczkowski Stéphane Xiberras
Creative Director BETC Digital Creative Director BETC
ARTISTIC DIRECTOR Francis De Ligt
COPYWRITER Nathalie Dupont
TRAFFIC Agnès Rollin
TV PRODUCER Caroline Bouillet
PRODUCTION HOUSE Iconoclast
POST-PRODUCTION Mikros
SOUND PRODUCTION Christophe Caurret & GUM
DIRECTOR Jim Hosking

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Vit's picture

Vraiment bien. Quel genre de musique?