Verizon Droid - Stealth - (2009) :30 (USA)

I hope this aired while the Leonid meteor shower was active lighting up the sky. Asylum's VFX team in collaboration with mcgarry bowen and MJZ's Rupert Sanders created this spot launching Verizon's highly anticipated Droid smartphone. The: 60 features CG environments that showcase Asylum's incomparable expertise in creating realistic FX, that even frighten the horses acting in the ad (well done). It begins with a squadron of stealth bombers thundering through a cloud-filled sky and launching a salvo of small pods toward earth, much like that meteor shower, and people see the pods as they flame their way down to earth. The pods explode into the ground - an effect achieved with a combination of live action and Flame composite. The contraptions survive in one piece, and when the live-action pod spins open, a shimmering CGI backdrop outlines the glowing Droid phone, also done in CGI.

Asylum packaged all of this footage into a custom interface that controlled the comp process and guaranteed a consistent look from shot to shot. They created an additional custom UI tool in Nuke to create the lens flare and lighting effects that incorporate realistic camera motion, reflections, and light leaks. Previsualization was built as a combination of 3D animation and reference footage taken from multiple sources.

Client: Verizon
Spots Title: Stealth
Air Date: November 2009
Agency: mcgarrybowen, New York
Executive Creative Director: Mark Koelfgen
Executive Creative Director: Warren Eakins
Copywriter: Tiffany Smith
Art Director: Michael Cannova
Head of Broadcast Production: Rosanne Horn
Production Company: MJZ, Los Angeles
Director: Rupert Sanders
Executive Producer: Eric Stern
Director of Photography: Alwin Kuchler
Line Producer: Laurie Boccaccio
Editorial Company: Spot Welders
Editor: Neil Smith
Post/Effects: Asylum
Visual Effects Supervisor: Robert Moggach
Executive Producer: Michael Pardee
Producer: Jason Cohon
Coordinator: Diana Cheng
CG Producer: Jeff Werner
CG Supervisor: Jens Zalzala
Compositing Lead: Miles Essmiller
Lead Modeler: Greg Stuhl
Music: Q Department
Sound Designer: Brian Emrich
Sound Design Company: Trinitite Studios
Mix: Lime
Mixer: Loren Silber

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