AdWeek 2011 - Microsoft interviews Åsk from Adland

"Mel Carson interviews Åsk Dabitch, founder of Adland about advertisements as pop culture and digital creativity. " -- Chatting with Mel at Advertising week New York. See also this link

Web archive link:

We caught up with's Ask Dabitch at Advertising Week and talked about creativity, what's new and interesting in digital advertising and how it's an integral part of pop culture.

" is an archive of all the commercials that I find and curate from all over the world... it's an important slice of pop culture, we need to save it. It's our history," she said.

As a creativity connoisseur, Ask Dabitch has seen how technology has helped spread digital ideas and was particularly interested in a campaign that exclusively

Watch the video above to hear more thoughts on making unforgettable campaigns, reaching people in a way that resonates and marketing to moms.Also, be sure to visit to keep up to date with the best in creativity from around the world.

For more great AdVision insights, be sure to visit our library of fascinating interviews from advertising's brightest minds here.

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