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Brazilian Creative Club get cranky with copycat layout from Havaianas ad in the Daily Mail

Daily Mail vs HAVAIANAS

It was last year in May that the Havaianas "big bang" campaign made a big bang. The Brazilian Clube de Criação are currently yelling 'ripoff!' at the top of their lungs as they've seen an editorial shot by Richard Boll in The Daily Mail doing the same explosion effect with flip-flops - oh the horrors. If it at least had been Vogue or something, right?

Hat tip @MMTavolaro.

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joelapompe's picture

the flip-flop flop I love it!!! :-)

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