Honda has a suprise hit - Hate is Hot.

Claymore quipped: "Looks like Honda has a potential hit single on their hands."
The song in their latest Honda advert with the chorus Hate something, change something, make something better is getting popular, so popular in fact that w+k are considering releasing it as a single. The whisky voice of Garrison Keillor stars in the song written by w+k creative Michael Russoff.

Proof that it is getting popular enough to spoof is at w+k UK blog where you can hear Christian O'Connells take on Hate.

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