Mad magazine spoofs Economist "light bulb" poster, in reverse.

Badland: 

Mad magazine and ad agency Serviceplan in Germany have revived the Economist "light bulb" people sensor poster from way back in a spoof sure to make all adgrunts giggle a little. See, in the Economist poster, the light bulb came on when a person passed underneath it. In the MAD version, it shuts off. Har har har! A bit self-referental for my taste, but advertising people are probably the only consumer group who still buy Mad magazine and old Far Side cartoons so I'll let it slide. ;)

Comments (2)

  • joelapompe's picture
    joelapompe

    I love it!
    The funny thing is that some people sent it to me saying "hey, man look, it's a huge copycat!" because they didn't get it at first sight :-)

    Feb 23, 2011
  • Dabitch's picture
    Dabitch

    Hahaha, that's funny. Props to BBDO for making such a memorable poster in the first place.

    Feb 23, 2011

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Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has worked in New York, London, Amsterdam, Copenhagen and Stockholm.