Pro-bono campaign from JOAN creative delivers new branding for the Nia Centre: "Where Art Makes Culture"

Independent creative agency JOAN recently partnered with the Nia Centre, Canada's first professional multidisciplinary Black arts facility and ho

Phoenix - Multiple Positions / With New Super Bowl spot Phoenix Wants to Help Canadian Men ‘Rise Again’ (Canada)

Phoenix Official Super Bowl LVIII Commercial 2024 Multiple Positions

Short stories - White Ribbon. Speaks out against violence against the transgender communities

As a committed ally, White Ribbon releases Short Life Stories addressing violence against the transgender communities Over sixty per cent of C

Ogilvy and Dove - The Cost of beauty - case study (2023)

Dove’s "Cost of Beauty" also added a Gold in the Social & Influence category.

Boston Pizza is Bringing Some ‘Pizzaz’ to Father’s Day Gifts

The “Za for Pa Father’s Day Gift Shop” features BP-themed Dad gifts, and a surprise that lets Dad eat for free

The Beer Store reminds Ontarians that the best value for beer is always near

New advertising under the “Whatever the Case May Be” platform created by King Ursa focuses on the retailer’s province-wide footprint and the value it

Royal Bank of Canada - "Viral Dance" Get the new iPad when you switch to RBC (2023) :30 (Canada)

Roommates are having a rocking fun time, until it gets a little out of hand.
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New campaign by Hard Work Club for Fast and Female aims to hype up equality in sport

Meet Ally Hoop, The Equal Pay Mascot for women in sports

New campaign by Hard Work Club for Fast and Female aims to hype up equality in sport A new mascot is making its debut heading into the first WNBA g

Within 1KM, Someone is Being Lured into Sex Trafficking

The Joy Smith Foundation and Diamond launch national awareness campaign “See The Trafficking Signs”

Go RVing Canada Find Your Wildhood: "You Are Out There" - 2023 Canada

You know, I've always wanted to go on an epic road trip, and this ad is really nudging me to just do it!

The Centre for Addiction and Mental Health (CAMH) - No One is Left Behind (2023) (Canada)

CAMH Wants to Ensure No One is Left Behind New brand platform puts a stake in the ground against the backdrop of a growing mental health crisis.
“Every empty jar is full of possibilities”

Nescafe - Jars - tv and print “Every empty jar is full of possibilities” (Canada)

A nice thing about glass containers is that you can repurpose them for something else.

Chevrolet Silverado ZR2 - Go Beyond (2023) :60 (Canada)

This ad aired during the American Superbowl in Canada.

IKEA - The troll - (2023) 2:00 (Canada)

'The Troll' is a two-minute film about a lonely troll and the boy who helps to brighten his life (with an assist from IKEA, of course).

This tree ornament supports women-owned businesses - from BMO and FCB Canada

As part of its longstanding commitment to support the financial progress of women-owned businesses, BMO is building on last year’s popular #WrapTheGoo

White Ribbon PSA: The anxieties of raising a daughter - "I knew all along" (2022) :90 (Canada)

White Ribbon's “I Knew All Along” addresses the anxieties of raising a daughter 70% of Canadians are anxious about raising daughters due to chal

Osmow's - Cyle Larin / Habibi (2022) :30 (Canada)

Osmow’s is making what Canadian soccer star Cyle Larin is craving The Canadian soccer star appears in a fun spot directed by Adeel Shamsi of Alfred

Toys’R’Us Canada is campaigning to bring back imaginary friends

They’re not as common as they once were, but this new campaign from Broken Heart Love Affair shows how the retailer is bringing back imaginary friends

Maison Simons - “All is Beauty”

Simons Launches “All is Beauty” as a Catalyst for Change Canadian fashion retailer Maison Simons, in partnership with Broken Heart Love Affair, urg

Zulu Alpha Kilo - Left-Handed Mango Chutney (2022) 2:15 (Canada)

Zulu Alpha Kilo muses about the advertising industry in this film, once again shining a light on how absurd it is at times.

The Canadian Down Syndrome Society launches Inployable, the first employment community for people with Down Syndrome on LinkedIn

The Canadian Down Syndrome Society (CDSS) launches a solution to the labour shortage: A first-of-its-kind online employment initiative that evens the

KFC Canada has changed its tagline to It's Freaky Finger Lickin’ Good’

To celebrate Halloween, KFC Canada is making a bid for the top spot on one of the biggest food-ordering nights of the year, officially changing its ta

This Short Film Was Powered by Ford EVs

I have a new campaign from BBDO Canada for Ford- They made a short film, "Mushroom", using the power from Ford EVs.

Addressing The Creeping Problem of Hunger: Food Banks Canada “Starve the Hunger” (2022)

With food insecurity and hunger at an all-time high, The Local Collective’s new “Starve the Hunger” campaign for Food Banks Canada puts the issue top-

Bringing A Historic Baseball Team Back To Life - the Chatham Coloured All-Stars as video game.

OLG partners with MLB to immortalize the 1930s Chatham Coloured All-Stars through a popular video game and a powerful film created by The Hive
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World Wheelchair Rugby - Here to win (2022) 1:30 (Canada)

If you think rugby is a tough sport, you should see wheelchair rugby. It takes a special kind of tenacity to make it in this game. Great editing here.
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The Royal Ontario Museum - Immortal (2022) 6:00 (Canada)

When my firstborn decided to finally arrive, she was two weeks late but suddenly in a hurry. 

BMO lets you deposit rainbows like you deposit cheques - For every rainbow deposited, BMO will donate $1 to Rainbow Railroad

BMO Financial Group has announced its new Pride campaign, inviting anyone in North America to “deposit rainbows” during Pride into BMO’s virtual Rainb

Welcome To The Track: Ontario Lottery & Gaming Corporation’s new campaign for Ontario Racing aims to get people out to the track

Marketing initiative developed with agency partner award-winning Forsman & Bodenfors aims to attract new and lapsed fans to horse racing.

DoorDash “Dancing With My Stress” - created by Toronto-based agency Hard Work Club.

The new “Dancing With My Stress” campaign by Hard Work Club features DoorDash customers dancing with the physical manifestations of stress-inducing ho

DoorDash - Laundry / Dash That Deliciousness (2022) :30 (Canada)

The new “Dancing With My Stress” campaign by Hard Work Club features DoorDash customers dancing with the physical manifestations of stress-inducing ho
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Using Snapchat 'Jeep Code' Campaign by Publicis Toronto turns world into a Jeep showroom.

The average Jeep buyer is typically a Boomer or a Gen Xer.

Volkswagen Canada Powers Down For Earth Day

Websites play a crucial role in the automotive purchase journey, but our combined online activity—from web visits, to search activity, to video strea

So, your dog chewed-up your remote? Don't worry - Milk-Bone gives you chewpons.

That thing your dog chewed is now a coupon for Milk-Bone dog treats. A chewed up remote? Table leg? Your kid’s toy?

ScotiaBank - Bad Advice / Why consider advice that doesn’t consider you? (2022) :60 (Canada)

Everyone has advice.  What you should do, what you shouldn't do, what to eat, what to drink.  Unsolicited advice, bad advice, stupid advice, cr

Comedic trio "get into bet mode" / Susie Essman, Rex Lee and Gerry Dee

theScore Bet Launches Ontario Marketing Campaign: “GET INTO BET MODE”

GET INTO BET MODE - Don't F*** With Susie Essman (2022) :30

“Get Into Bet Mode is a brand platform that brings to life one of our core product differentiators, the deep integration between media and betting,

GET INTO BET MODE with theScore Bet - (2022) 2:40 (Canada)

theScore Bet worked in partnership with Toronto-based Diamond agency on the campaign creative and strategy.

Ownr - The Joys of Small Business / Contractor (2022) :30 (Canada)

A new ad campaign from The Garden positions Ownr as the go-to place for Canadian entrepreneurs to start and grow their business.

Ownr - The Joys of Small Business / Agency (2022) :30 (Canada)

A new ad campaign from The Garden positions Ownr as the go-to place for Canadian entrepreneurs to start and grow their businesses.

Ownr - The Joys of Small Business / Microbrewery (2022) :30 (Canada)

Ownr wants to help entrepreneurs ‘Make Small Business Easy Less Hard’.

Ownr wants to help entrepreneurs ‘Make Small Business Easy Less Hard’.

Ownr, an RBC Ventures company, knows that the unexpected often goes hand-in-hand with starting a small business, but the company is humorously showing

Broken Heart Love Affair Debuts Eerie New Cinema Spot for Royal Ontario Museum

Atmospheric campaign is promoting the Toronto cultural institution’s first new gallery in 10 years

Jack Astor’s celebrates ‘bromance’ with Palentine’s Day

It may be Valentine's Day, but Toronto-based The Garden is launching Palentine's Day (Feb 15th), a day dedicated to bromance, for Canadian r

Sleep-Eze - Get the Sleep You’ve Been Dreaming Of (2022) :30 (Canada)

Sleep-Eze, Canada’s leading sleep-aid, gets slightly surreal in a new awareness campaign from Fuse Create.
Navneet Chhajer

Labelium names Navneet Chhajer new managing director of Toronto office

Former Facebook Executive Navneet Chhajer Joins Key North American Office of Leading Global Digital Performance Agency

Fa ‘za ‘za ‘za ‘za! Boston Pizza’s holiday gift guide is what pizza dreams are made of. is a digital guide of pizza-themed gifts carefully designed to resemble the holiday wish books from days gone by.

White Ribbon - Music to help men express emotions (2021)

White Ribbon releases Uncomposed, a piece of music designed to help men express emotion and challenge stereotypes of modern masculinities Majorit

Knix - “Blood, Sweat & Pee (Nothing to Hide)” (2021) 1:00 (Canada)

Hit me with the blood, sweat and pee. We leakproof.

Prospera Credit Union "Your Name" :30 (2021) (Canada)

Where everybody knows your name. But they don't give you beer like it's Cheers.. Just your money.

Prospera Credit Union :30 (2021) (Canada)

At Prospera Credit Union, Local Banking Means More

Lebelium Canada Named Digital Agency of record for Bestseller Canada

Global Fashion Company Hires Leading E-Commerce/Performance Agency to Create Online Campaigns, Search and Help Rollout New Websites in Canada

This grocery gaming controller for No Frills Aisles of Glory is bananas. Literally.

From the discount grocery store that brought you the grocery shopping video game no one asked for, comes the grocery gaming controller no one asked fo

Lego: New toy represents Paralympians and individuals with disabilities

The Canadian Paralympic Committee uses beloved building toy to share a strong message around inclusivity. The ‘Para Expansion Pack’ features a pa

Hershey Removes its Most Iconic Asset, the Peanut Butter Cup, in New Campaign

There are lots of well-known rappers, but how many wrappers are instantly recognizable to consumers?

Bioré® Skinimalist Reminders Week 1 Music EN (Canada)

Knowing that people watch hours upon hours of YouTube videos before bed, Bioré® skincare also turned its reminders into contextual pre-rolls. The

Not Washing Your Face Before Bed is a Big Problem. So Bioré® Created a Big Reminder

Forgetting to wash your face before bed is the ultimate skin sin. Yet so many of us do it.

Heinz Ketchup - "It has to be" - Heinz turns burgers, fries and hot dogs into it's logo. Print (2021)

"It has to be." The word Heinz does not appear.

Kruger Products and Broken Heart Love Affair Unleash the Scotties®’

Scotties, Canada’s top facial tissue, and creative shop Broken Heart Love Affair have unleashed a new campaign, which will mark the first brand campai

FCB Canada launches "Mindsets" for the Canadian Down Syndrome Society

Investigating how fitness could be one of the most powerful but overlooked tools to improve cognition for people with Down syndrome. ​The Canadian Do
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LOTTO MAX is challenging Canadians to Dream to the Max (2021) (Canada)

LOTTO MAX is challenging Canadians to Dream to the Max Latest campaign urges Canadians to dream as big as humanly possible.
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Human trafficking isn't what you think it is

An-eye opening new public awareness campaign commissioned by Public Safety Canada works to highlight the grim realities and prevalence of human traffi

‘New Words For Now’ Brings Levity to the Lockdown

A light-hearted new charitable initiative is built around a new vocabulary that describes our strange COVID world.

KITS Eyecare launches “Open Your Eyes” ad campaign with an aim to enlighten

KITS produces high quality, stylish glasses in as little as 10 minutes, delivered in days not weeks at the lowest possible prices in the industry

Don't Kill Your Grandma

As COVID cases rise in Ontario (and everywhere else) Toronto-based Open has launched an awareness campaign, Don't Kill Your Grandma

Boston Pizza - Introducing BP Cryogenics (2020) :30 (Canada)

Do You Love Your Boston Pizza Pizzaburger So Much That You Want to Keep it Forever? You can now cryogenically freeze Boston Pizza Classics. Sort of.

Grand Marnier Presents: The Grand Good Riddance -- The Drink That 2020 Deserves.

Cheers! 2020 is almost over!

La Fondation du Children - Longue vie aux tannants / Long live the terrors (2020) 2:30 (Canada)

Cossette has created an ad that is one hell of an emotional rollercoaster.

The Royal Canadian Legion Assembles Team of WW2 Veterans to Stand Shoulder to Shoulder on the Virtual Battlefield

Last year, the Royal Canadian Legion, in partnership with HomeEquity Bank and Zulu Alpha kilo, brought the Remembrance Day moment of silence to video

EA Sports - The Man Behind The Michigan

Partners Film and Trevor Gourley Dive Deep on a Deke The Man Behind the Michigan tells the story of one of hockey’s most iconic goals

john st. & Blinkink for DoorDash's first Canadian campaign "every neighborhood"

The brand launches its first major Canadian campaign and first collaboration with new agency partner, john st.

Reelstarts Give New Voices A Voice

Toronto creative agency FUSE Create partners with non-profit Reel Start to promote its mission of empowering under-represented youth.

BMO - Remove gender bias from dictionaries #DayOfTheGirl (2020) - Canada

BMO Marks International Day of the Girl with an Evolution of ‘Jane’s Story’ The social media campaign from FCB Canada shines a light on social condit

Gillingham Brewing Company - Brewmaster / Water / Beer - print, Canada

"What do you do when you lose a CD to start their own brewery?

Tendril Expands Executive Producer Team

Tendril has made some very exciting changes to their executive producer team.

Reese's - The Outrageous Flying Snack Cupboard (2020) :90 (Canada)

When your job takes you out of the home office, it’s hard to find the time to grab a treat. So, Reese did the outrageous and drone-delivered the c

From the grocery store that brought you this summer’s sleeper hit, A Cart Apart, comes a whole damn album

Text ‘album’ to 374-557 to get a free download and have NO FRILLS® digital flyers texted directly to your phone

The "I ❤️ J.K. Rowling" billboard made a brief appearance in Vancouver, Canada

In the evening of September 11, a billboard in Vancouver Canada spelled out: "I ❤️ J.K. Rowling", but it has already been removed.


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