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Pantene - Dad-Do #3 by NFL’s Jason Witten (2016) 2:00 (USA)

Pantene - Dad-Do #3 by NFL’s Jason Witten (2016) 2:00 (USA)

Dad-do "The Ballerina Bun" fails several times and we end up with simple, and crooked, pigtails instead. But Jason and Landry Witten are so cute together, who cares, right?

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Pantene - Dad-Do / Strong is beautiful (2016) :30 (USA)

Pantene - Dad-Do / Strong is beautiful (2016) :30 (USA)

Pantene jumps on the Dadvertising bandwagon and get three famed football players to do their daughters hair in this super bowl commercial - DeAngelo Williams of the Pittsburgh Steelers, Jason Witten of the Dallas Cowboys and Benjamin Watson of the New Orleans Saints are "dad-

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Budweiser - #NotBackingDown (2016) :60 (USA)

Budweiser - #NotBackingDown (2016) :60 (USA)

They Clydesdales are back in the bowl and they are NOT PONIES everyone. That beer is NOT A FRUIT CUP (Hi Shocktop!), Their brewing job is NOT A HOBBY.

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Vince Staples - Lift Me Up - music video (2016)

Vince Staples - Lift Me Up - music video (2016)

Vince Staples video for track “Lift Me Up” from debut album ‘Summertime ’06′ finds the Long Beach rapper floating through different lifestyles of upper class and lower class right around the corner from each other, the haves and the have-nots in Los Angeles.

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Far Cry Primal – The Charge (2016) :90 (USA)

Far Cry Primal – The Charge (2016) :90 (USA)

Ubisoft released the European ad for Far Cry Primal today and... It's pretty good. A very simple way of explaining the game whilst still being entertaining, the crowning moment is when the man looks down on his bone and says "Seriously...?", but then attacks anyway.

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Esurance - Pass it on / #EsuranceSweepstakes (2016) :30 (USA)

Esurance - Pass it on / #EsuranceSweepstakes (2016) :30 (USA)

If you retweet the companies tweets with the tag #EsuranceSweepstakes, you'll have a chance to win up to $1 million. Sixteen winners will be announced during and after the game.

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SoFi - Great Loans for Great People (2016) :30 (USA)

SoFi - Great Loans for Great People (2016) :30 (USA)

Instead of running with the "you're probably not" cheeky ending in the original, SoFi decided to edit that out just in time for the Super Bowl after receiving negative feedback on Tw

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SoFi - Great Loans for Great People Variant (2016) :60 (USA)

SoFi - Great Loans for Great People Variant (2016) :60 (USA)

Great Loans for Great People - the "probably not" variant that was set to be aired on the Super Bowl but edited in the last minute. The one that will air is here.

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WeatherTech - Natural Resource - (2016) :30 (USA)

WeatherTech - Natural Resource - (2016) :30 (USA)

WeatherTech continues their "rah rah Murica!" strategy - which we agree is a wise strategy in the current climate.

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PSA NO MORE / Text Talk (2016) :30 (USA)

PSA NO MORE / Text Talk (2016) :30 (USA)

Just like last year, the NFL has donated time to NO MORE, for a public service announcement.

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