In new AI generated campaign, ‘Mini Pearl Adventures’, Gong cha is using vertical video to promote its new Mini Pearls
The campaign features actor Joe Jonas and a diverse squad of top-tier creators like Dude with Sign, Paul Olima, Sherlina
The creative revolves around 10 different jokes which are served depending on the data trigger and the location concerned. For
Gewista billboard media wanted ad agencies to notice their media that you can't ignore, so Bircher/Rabl´s campaign speaks to the ad agencies directly. Over 70 different executions were placed nearby ad agency and media agency offices, each tailored to address them by name.
Title: Zapp, Click, Skip me, Away.
Agency: Bircher/Rabl
Client/Product: Gewista Urban Media
Creative Directors: Christian Bircher, Alexander Rabl
Art Director: Christian Bircher
Copywriter: Alexander Rabl
Photographer: Robert Marksteiner
