National Lottery Scratchcards 'Add Some Play'
Allwyn, operator of The National Lottery, looks to add some fun to scratchcards with, âAdd Some Playâ, developed by creative
Dove film by Ogilvy about beauty pressure.
Art Directors: Stuart Campbell, Mike Kirkland, Sharon Lee Pan
Creative Director: Janet Kestin
Exec Producer: Brenda Surminski, Producer: Jeff McDougall
DP: Marc Laliberte-Else (inc Ray Dumas)
Post: Soho (editors Kevin Gibson/TP)
Sound: Vapor
Song: La Breeze, by Simian
Dove contact: Alison Leung