Drench are going back to their slightly gross brainy roots, and show how a man in the underground sorts his head out by drinking Drench. I mean literally sorts his cubistic Picasso-esque Rubiks-cube head out. It's totally unrealistic. I mean, really, when have you ever seen the underground not crowded? Pffft. “Cubehead” was directed by Smith & Jones’ Ulf Johansson and edited by The Whitehouse Editor & Co-Founder John Smith: “It was a fun challenge to work on this spot, to play with and figure out the man’s perspective. We had to make it look and feel real, despite being a human Rubik’s Cube.”
