Barclays, official banking partner of The Championships, Wimbledon, has unveiled a new integrated campaign starring tennis icon and Barclays ambassador
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USA Today reports that Elvis Presley will be in ads that break today for the state of Tennessee's tourism with Dolly Parton. It took the advertising agency, Chandler Ehrlich, six months to get clearances to use Elvis.
"When I go outside of Tennessee and talk about the state, there are two people that everyone knows are from Tennessee, and they are Dolly and Elvis," Gov. Phil Bredesen says. "To get the two of them together in a commercial is a home run."
It's also the result of the technology that enabled the producers to make it seem as though Parton is sitting next to Presley as he drives a red convertible in a scene from the 1967 movie Clambake.
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SuperAdgrunts, read on to see some other ads that brought Elvis back to hawk their goods.
Pizza Hut - Elvis (1998) - 0:30 (USA) - 1998 SuperBowl
NBA - Love it Live - Elvis Presley (2003) - 0:30 (USA)
Related article: Bring out your dead
