This is so brilliant my jaw is still in my lap. Russian Standard Vodka are the pretend-sponsors of this spec game Russian Roulette where you can lose your virtual life - ie; Facebook account.
The loser has his or her account wiped from facebook, while the winners enter the draw for a real trip to Russia (in real life, not on facebook). This idea was created by Miami Ad School students Ilya Malyanov (AD) and Christian Feist (CW) - and I for one think it's a real shame it doesn't actually exist yet. God knows it would bring a whole new level to 'facerape' (when you mess with your friends facebook accounts if they leave themselves logged in).
And yes, I see that the facebook death function of this is very similar to the Cannes Lions winning Whopper Sacrifice - but it's not ready for Badland yet (this 'kills' you, not 'killing' your friends).
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lovely idea, but absolutely not feasible.
for one, you can't delete a facebook profile. you can supsend it. but once the person owning the login email address reopens it, all the data will be present (yes, FB keeps all your data if you leave it and no, it's not really fair).
second, I have to say that a 7 days trip to Russia is absolutely not worth risking your social networks life, but that's a minor flaw.
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PermalinkTrue, the only way they could really kill your facebook profile these days is if the game took control of your account (ie: changed the email address in it during the game). Without the correct email, you couldn't log in during the two week suspension, and your "virtual life" would be effectively wiped.
.. and the 7 day trip to Russian, well hey, that depends on where. I might like popping by St Petersburg for a bit. Or do a trip on the Trans-Siberian Railway...
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PermalinkI'm nor sure changing the email would work either. Facebook has made it very difficult to kill the accounts recently.
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Permalinkif this was produced for future lions it's going to win for sure!
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