Family Orthodontics “The Proposal” (2018) :15 (USA)

Family Orthodontics “The Proposal” (2018) :15 (USA)

Family Orthodontics launched its first-ever TV commercial, in partnership with full-service agency Chemistry, as a fun way to highlight the organization’s offerings. The commercial launched for TV and radio in Virginia and South Carolina, and will expand further in the coming months. The three spots will run on TV, radio, and social media.


 

Focusing on young love, this spot features how braces are a rite of passage, but with a clever twist: a boyfriend is proposing his girlfriend get special colors for football season.

CREDITS


Creative Director: Chris Breen

Art Director: Adam Millman


Copywriter: Lauren Glynn

Account Director: Jen McElroy


Production Company: MEDIA TEAM

Director: Tim Reis


Assistant Director: Jenna Kanell

Director of Photography: John Manfredi


Gaffer: Michael Bremer

Sound Mixer: Paul Katzman


Production Assistant: Max Yoder

Production Assistant: Scott Conley


Makeup Artist: Jenny Nesvetailova

 

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