Barclays - ‘Moments That Matter' (2025)
Barclays, official banking partner of The Championships, Wimbledon, has unveiled a new integrated campaign starring tennis icon and Barclays ambassador
This ad really made Folgers a household name, as it ran every year for seventeen years. Peter comes home for Christmas and is greeted by his baby sister, whom he makes coffee with - which eventually wakes up the whole family.
The entire ad was planned to be as time-less looking as possible, with the VW bug, varsity jacket, and a knitted Irish sweater. This helped the ad run for so long without becoming obviously dated.
Spot title: "Peter comes home"
Principal talent: Greg Wrangler "Peter"