Barclays - ‘Moments That Matter' (2025)
Barclays, official banking partner of The Championships, Wimbledon, has unveiled a new integrated campaign starring tennis icon and Barclays ambassador
Words of encouragement from copywriters are the lines we never hear (and often for day-m good reason) like:
True, I mean realistically who reads body copy these days?
...and
You're my favorite person to hover over
hovering art directors which brings me to the fun-ney hoovering art directors - as I am a sucker for puns.
Remember though, that nothing sucks like was a real ad, well aware of what it was saying. Sincerely, your friendly geeky Art Director.
Your kerning is making me so hot right now.