Health Promotion Board - āDonāt Toy with Your Lifeā - Anti-Vape Campaign (2025)
āDonāt Toy with Your Lifeā is Singapore Health Promotion Boardās newest Vape-Free Campaign for 2025. It aims to
"Hey mom! Thanks for not getting me a video game" says the blond kid with drumming skills and moms everywhere just went aw.
Creative Director: Dave Holloway
Art Director: Michael Anderson
Copywriter: Derek Bishop
Additional credits:
Co Directors: Michael Anderson and Derek Bishop
Producer: Meredith Roach
Account Service: Austin McKenna, Steven Garcia, Courtney Buie and Andrea Cruz
Planning: Libby Anderson and Michelle Watson
Published: December 2012