HOKA's "Far Out" shows their Mafate X shoe running in remote South Africa
Apparel brand HOKA's new campaign “Far Out,” features the new trail running shoe Mafate X in the untamed
The campaign features actor Joe Jonas and a diverse squad of top-tier creators like Dude with Sign, Paul Olima, Sherlina Nyame, Lil Cherry, Jay Beech and Camila Coutinho, the campaign humorously imagines a world where social media goes quiet because everyone is out enjoying real life.
Credits:
Creative agency LePub
PR agency The Romans
Social agency, Billion Dollar Boy