Canon - ‘Created Different’ (2025)
‘Created Different’ is a new pan-European campaign by VCCP, aimed at re-establishing Canon as the go-to brand for a new
To promote its new line of fragrances, Not to Scale London collaborated with Grey to produce a sleek, animated commercial.
Client: Hugo Boss
Agency: Grey
Account Director: Nell Bhadresha
Agency Producer: Jessica Taylor
Creatives: Steve Elston + Connie Sone
Animation / Production Studio: Not to Scale
Director: Stephen Fuller
Producer: Phoebe Scott
Animation Lead/Supervisor: Prema Weir
Animators: Linda Johnson, Remi Borgeal, Sandra Guarda, Andrew Wilkin, Luca Paulli