I guess this is NSFW, sort of? For National Endangered Species Day the Quick Response Fund for Nature (QRFN) has
To announce the opening of an IKEA on Oxford Street the company focused its OOH campaign on the iconic bag.
Show the product! They listened to the creative brief. The campaign features a film directed by Danish filmmaker Martin Werner,
Created by London-based Vyre, The Brand Quiz combines two colours and a visual hint with a cryptic clue (such as "Nourished Divorcee"). Give it a whack for a fun respite from comps and those finance folks who are still bugging you to get your hours in for February. ;)
Update: Added link. Sorry folks. Proof I shouldn't be posting things before my cup of java. ;)
