I've learned something new today. There are two things that are required in order for a Jewish marriage to be valid (kosher). First, the couple must marry under the ‘CHUPPAH’ canopy with the rabbi. No other object is allowed. Then the groom must smash a glass with his foot at the end of the ceremony.
So when Hyundai updated their Tucson, but the changes are mainly interior, ad agency No, No, No, No, No, Yes came up with the most ridiculous kosher wedding. Mazeltov!
Agency: No, No, No, No, No, Yes
Creative Team: Gideon Amichay, Ouriel Ferencz, Gil Aviyam, Shmulik Kitainic, Yaron Itzhkov, Erez Hadar, Rony Schneider, Iris Shamshon, Erez Chen, Gali Namdar, Liat Lapushin, Zeev Ravid, Maya Goldstein
Production Company: Og
Producer: Gilad Schneider
Executive producer: Tamir Wexler
Line producer: Ilit Engel
Lead Post Producer: Julia Weitz
Director: Rani Carmeli
Assistant Director: Raanan Tesler
DOP: Emanuel Kadosh
Focus: Gil Ezrachi
Gaffer: Shuki Paz
Grip: Efi Ajami
Sound: Rotem Engel
Art Direcort: Yakov Turjeman
Dresser : Moshe Hamo
Costume Designer: Oren Dar
Make Up: Kirin Geva
Production Coordinators: Gili Ezra Noa Stern
Location Manager: Idan Bardach
Casting: Anna Feinstein
Post production: Neta Spinko Levy
Editing: Roman Nutenko
Color, online and composition: Alon Tison
Sound editing: Soundhouse
Narration: Micah Friedman
Client: Hyundai Israel - Colmobil
Yuval Gur, Goni Yaakobovicz Ezer, Gali Barak, Lena Tabachenkov