Barclays - ‘Moments That Matter' (2025)
Barclays, official banking partner of The Championships, Wimbledon, has unveiled a new integrated campaign starring tennis icon and Barclays ambassador
‘Do you really know the people of Japan?' asks this ad, and then it spends a lot of time showing smiling Japanese people, all different ages, having beers, dancing the Awa dance, preparing for a parade and talking about the Awa dance. And that's sort of it.
You should go to Japan though, it's a pretty awesome place to visit at least once in your life.