National Lottery Scratchcards 'Add Some Play'
Allwyn, operator of The National Lottery, looks to add some fun to scratchcards with, ‘Add Some Play’, developed by creative
Martell is proud to announce world-renowned artist Janelle Monáe, as an official partner for a new brand campaign, “Soar Beyond the Expected,” featuring the brand’s innovative offering, Martell Blue Swift. Janelle Monáe, who certainly has soared beyond what is expected stars in Little Minx Director/Artist child.'s film. child., also recently directed Monáe’s “Turntables” video, began her career as a photographer and creative director. Her music videos and commercials reflect her bold, stylized aesthetic and lush use of light and color.
roduction Co: Little Minx
Director: child.
Executive Producer: Helen Hollien
Producer: Salli Zilles
DP: John Chema
Production Designer: Britt Porter
Art Director: Mary Florence Brown
Brand/Client: Martell
Agency: BBH (Bartle Bogle Hegarty - NY)
Agency Producer: Peter Williams
Editorial Co.: Rock Paper Scissors