Barclays, official banking partner of The Championships, Wimbledon, has unveiled a new integrated campaign starring tennis icon and Barclays ambassador
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Meat and Livestock Association's Lambassador Sam Kekovich goes on a lamb-filled pro Australian rant that you pretty much have to be Australian to understand. It's a bit like the rant (Canada), and the Australian rant in that it brings up all things great and Australian to remind Australians that eating lamb on Australia day makes sense. But not visual as this relies 100% on the delivery. Because Australia, rah rah! Tongue in cheek and funny patriotic this idea has a future, while updating an old BBQ tradition in order to sell more lamb. Claim Australia day at the day you should eat lamb, and sell more lamb. Meat and Livestock Association
