Barclays, official banking partner of The Championships, Wimbledon, has unveiled a new integrated campaign starring tennis icon and Barclays ambassador
Motrio, which operates local garages throughout Europe, has launched a new campaign anchored by a short film, “The Wonderful Tale
ALL Accor’s new campaign, “Don’t be a Guest, be a Guest Star,” features Kylian Mbappé arriving at a
Another article about ad companies attempts to make annoying ads more annoying... pop-up ads are, apparently, too easy to ignore:
"A relatively new feature may make it harder for people to avoid these windows. Using a technique called the "kick through," advertisers can direct a person to another Web site if they simply move their cursor across the pop-up ad--no clicking is necessary."
"Kick through" - that's ad speak for "mouse over". Advertising companies - trying to make something annoying and aggravating sound "new" and "exciting". It's not a way of totally disrupting the user's browsing experience, alienating users, and raising people's blood pressure! It's a "kick-through"! It's like Bruce Lee and shit!