Canon - ‘Created Different’ (2025)
‘Created Different’ is a new pan-European campaign by VCCP, aimed at re-establishing Canon as the go-to brand for a new
You've heard of a land of a thousand lakes, I'm sure. So when 358 Helsinki were tasked with creating the promo or "Finland's got talent" they had to riff on that. Riff. Get it?
Creative director: Ale Lauraéus
Copywriter: Taro Korhonen
AD: Ale Lauraéus
Graphic designer: Mark Nurmi
Agency producer: Roosa Rudkiewitch
Production company: Woodpeckerfilm
Director: Pete Veijalainen
Producer: Hannu Kalliolahti