Barclays - ‘Moments That Matter' (2025)
Barclays, official banking partner of The Championships, Wimbledon, has unveiled a new integrated campaign starring tennis icon and Barclays ambassador
Suzy Hamilton gets ready for a bath, but in a classic horror movie style, a masked chainsaw-wielding killer is getting ready to massacre her. Too bad she's an excellent runner. "Why sport?" - because you'll live longer. This is a bit of a diversion from Nike's regular tone of voice, but I like it!
Client: Nike
Principal talent: Suzy Hamilton