Nike - Michael Jordan - Steve Martin - Faked Retirement / Popcorn tapes 1 (1994) :60 (USA)

Also known as "Popcorn tapes" part 1.

Steve Martin plays himself as a host of a conspiracy show, where he proposes the idea that Jordan is wearing disguises to play in amateur leagues. He plays a secret recording and promises this will be continued with "the Popcorn Tape, a tape someone doesn't want you to see."

Client: Nike

Ad agency: Wieden & Kennedy
Creative directors: Jim Riswold, and Susan Hoffman
Agency Producer: Kevin Diller
Art director: Jelly Helm
Copywriter: Stacy Wall

Production Company: Pytka
Director: Joe Pytka
Executive Producer: Vincent Joliet
Producer: Brenda Haverstock

Editorial Company: FilmCore
Editor: Paul Norling

An older upload of this Super Bowl XXVIII spot below.

Adland® is supported by your donations alone. You can help us out by buying us a Ko-Fi coffee.
Anonymous Adgrunt's picture
Files must be less than 5 MB.
Allowed file types: jpg jpeg gif png wav avi mpeg mpg mov rm flv wmv 3gp mp4 m4v.