New "Got Milk?" advertisements spoof major league baseball's steroid abuse scandal. The commercials have been airing in California during the baseball playoff games. The spots show actors as baseballers and managers in similar situations s as occurred during the steroid scandal, like being interviewed by reporters about their "Pouring" (the made up slang for drinking milk) and even one that's pretty close to what happened with Jose Conseco (a player says that he poured for his buddies and when they say otherwise, they're lying).
Not everyone is finding the spoofs funny. "There is nothing humorous about steroid abuse," said Tim Brosnan, Major League Baseball's executive vice president for business. "I would think that the California Milk Processor Board and their advertising agency would know better regarding an issue that threatens America's youth."
"Satire's always dangerous," said Steve James, chairman of the California Milk Processor Board, which paid for the ads. "It's always on the edge. You're always risking offending people or people not getting it. But when satire works — and I think this works — you get people's attention."
View the spots here (available in realvideo, quicktime and windowsmedia). (hat tip to leslieburns)
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