Last Friday the Midsumer Awards were held at The Savoy in London. The jury consisted of: Chairman Mark Roalfe of Rainey Kelly Campbell Roalfe, Steve Jones of DDB London, Stuart Outhwaite of Mother. Charity Charity of JWT, Andrew Petch of Publicis, Mark Hendy of Ogilvy, and Gary Anderson of Fallon. Best International Director went to Michael Wong of The Sweet Shop. Palme D'Or for Best Production Company went to Stink. Best Director was taken home by Ne-o. of Stink And Abbott Mead Vickers BBDO won Most Successful Agency.
Grand Prix for Most Outstanding Commercial was awarded to Sony Bravia Balls by Fallon, directed by Nicolai Fuglsig of MJZ.
Alcoholic drinks
Gold: Draught Guinness - "noitulovE" by Ian Heartfield & Matt Doman of Abbott Mead Vickers BBDO, directed by Daniel Kleinman of Kleinman Productions
Gold: Carlton Draught - "Big Ad" by Ant Keogh & Grant Rutherford of George Patterson Y&R, directed by Paul Middleditch of Plaza Films
Silver: Smirnoff - "Love" by Richard Baynham & Ian Gabaldoni of JWT, directed by Fredrik Bond of MJZ
Bronze: Bacardi - "No Bad Dancing" by Ali Alverez & Micha Walker of Fallon, directed by Traktor of Partizan
Non-Alcoholic drinks
Silver: Coca Cola - "First Taste" by Rick Condos, Anthony Goldstein & Hunter of Wieden & Kennedy Amsterdam, directed by Dante Ariola of MJZ
Confectionery & Snacks
Silver: Trumpet - "Undies" by David Govier & Levi Slavin of
Colenso BBDO, directed by James Pilkinton of The Sweet Shop
Food
Silver: Ragu - "Father & Son" by Josias Tabia of JWT, directed by Luis Gerard of Great Guns
The Shell Award for Cars, Petrol & Automotive
Gold: Honda - "Impossible dream" by Kim Papworth, Sean Thompson, Tony Davidson & Chris Groom of Wieden + Kennedy, directed by Ivan Zacharias of Stink
Silver: Toyota - "Humanity" by Tetsuya Tokimatsu, Hideyuki Tanno & Kahori Nakatani of Hakuhodo, directed by NE-O of Stink
Silver: Honda - "Dreams" by Sean Thompson & Chris Groom of Wieden + Kennedy, directed by Nick Gordon of Academy
Bronze: Honda Civic - "Choir" by Michael Russoff, Matt Gooden & Ben Walker of Wieden + Kennedy, directed by Antoine Bardou-Jacquet of Partizan
Retail & Clothing
Bronze: Nike Free - "Maureen" by Darren Spiller of Publicis Mojo, directed by Noah Marshall of The Sweet Shop
Banks, Insurance, & Investment
Gold: Eggcard - "Eggcard Campaign" by Celia Dufils, Markus Bjurman, Stuart Outhwaite & Ben Middleton of Mother, directed by Ne-o of Stink
Hiding Things:
Using The Card:
Experiment Begins:
Bronze: Investment Counselling - "Funny Money" by Andreas Walter of BBDO Campaign GmbH Dusseldorf, directed by Britta Krause of Die Brueder
Travel & Tourism
Gold: Virgin Trains - "Return of the Train" by Pip Bishop & Chris Hodgkiss of RKCR/Y&R, directed by Who? of Great Guns
Leisure & Media
Gold: National Lottery - "The Big Win" by Peter Souter, Graham Storey & Phil Cockrell of AMV BBDO, directed by Marc Craste of Studio AKA
Bronze: MTV - "Just Like Daddy" by Diederiekje Bok & Hein Mevissen of John Doe, directed by Steve Ayson of The Sweet Shop
Home Electronics & Audio Visuals
Gold: Sony Bravia - "Balls" by Juan Cabral of Fallon, directed by Nicolai Fuglsig of MJZ
Silver: Orange - "Dance" by Mother, directed by Dougal Wilson of Blink Productions
Bronze: Orange - "Rio" by Augusto Sola & Gustavo Souza of Mother, directed by Nicolai Fuglsig of MJZ
Corporate, Public Services & Political
Gold: Teenage Road Safety - "Cameraphone" by Angus Macadam & Paul Jordan of Leo Burnett, directed by Chris Palmer of Gorgeous Enterprises
Gold: Honda - "Impossible Dream" by Kim Papworth, Sean Thompson, Tony Davidson & Chris Groom of Wieden + Kennedy, directed by Ivan Zacharias of Stink
Silver: Honda - "Dreams" by Sean Thompson & Chris Groom of Wieden + Kennedy, directed by Nick Gordon of Academy
The BMG Zomba Award for Best Original Music
Gold: Honda Civic - "Choir" by Michael Russoff, Matt Gooden & Ben Walker of Wieden + Kennedy, directed by Antoine Bardou-Jacquet of Partizan, music composed by Steve Sidwell
The BMG Zomba Award for Best Use of Music
Gold: Stella Artois - "Iceskating Priests" by Vince Squib of Lowe Worldwide, directed by Jonathan Glazer of Academy Films, music composed by Soundtree Music
Silver: Draught Guinness - "noitulovE" by Ian Heartfield & Matt Doman of Abbott Mead Vickers BBDO, directed by Danny Kleinman of Kleinman Production, music composed by Wave
Silver: Honda - "Impossible Dream" by Kim Papworth, Sean Thompson, Tony Davidson & Chris Groom of Wieden + Kennedy, directed by Ivan Zacharias of Stink, music composed by Wave
Silver: Honda Civic - "Choir" by Michael Russoff, Matt Gooden & Ben Walker of Wieden + Kennedy, directed by Antoine Bardou-Jacquet of Partizan, music composed by Steve Sidwell
Bronze: Sony Bravia - "Balls" by Juan Cabral of Fallon, directed by Nicolai Fuglsig of MJZ
Best Animation
Gold: Draught Guinness - "noitulovE" by Ian Heartfield & Matt Doman of Abbott Mead Vickers BBDO, directed by Daniel Kleinman of Kleinman Productions
Silver: National Lottery - "The Big Win" by Peter Souter, Graham Storey & Phil Cockrell, directed by Marc Craste of Studio AKA
Silver: Sony PSP - "A Day In The Life" by H.Danny Brooke-Taylor,Tony Mc Tear, Simon Hardy & James Gilham
of TBWA/London, directed by Alex Rutterford of RSA Films
Bronze: Orange - "A Minute" by RBG6 of Mother, directed by RBG6 of Nexus Productions
Best Post Production
Gold: Draught Guinness - "noitulovE" by Ian Heartfield & Matt Doman of Abbott Mead Vickers BBDO, directed by Daniel Kleinman of Kleinman Productions, post production by Framestore CFC
Silver: Honda - "Impossible Dream" by Tony Davidson & Sean Thompson, Kim Papworth, Chris Groom of Wieden + Kennedy, directed by Ivan Zacharias of Stink, post production by The Mill
Silver: Vodafone - "Mayfly" by Ewan Paterson & Nick Gill of BBH, directed by Peter Thwaites of Gorgeous, post production by Absolute Post
Bronze: Sony PSP - "A Day In The Life" by Danny Brooke Taylor, Tony McTear, Simon Hardy & James Gilham of TBWA, directed by Alex Rutterford of RSA Films, post production by The Mill
Best Foreign Film
MTV Brand - "Budgie Smuggler" by Nick Levey & Simon Higby of The Works, directed by Michael Wong of The Sweet Shop
Watch all the spots here (unfortunately in wmv format)
Adland® is a commercial-laden heaven and hell for advertising addicts around the world.
This advertising publication was founded in 1996, built on beer and bravery, Adland® now boasts the largest super bowl commercials collection in the world.
Adland® survives on your donations alone. You can help us out by buying us a Ko-Fi. Adland® works best in Brave browser
