Business & finance

Regions Bank - Greatness in the Grind (2019) :40 (USA)

by: Dabitch, Aug 30 2019 - 8:22pm
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By Dabitch on August 30, 2019 - 20:22

Luckie created this ad for their client Regions Bank, to kick off their college football sponsorship on ESPN.

"We tapped Alabama Football strength Coach Scott Cochran, famous for his gruff, loud yelling at players, to do the same for Regions customers. There’s even a cameo by his boss, 5-time College Football Champion Nick Saban."

Ad agency: Luckie, Atlanta

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Dabitch

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Creative Director turned CTO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen, Los Angeles and Stockholm.
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