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National Park Service "Happy 100th" (2016) :30 (USA)

National Park Service "Happy 100th" (2016) :30 (USA)

The National Park Service is 100 years old this year. So to celebrate, they sang it Happy Birthday. "They" being the park. Like, Park rangers and animals and train whistles and wildlife. Very familiar execution but charming anyway.

 

Adobe Marketing Cloud - Snakebite (2016) :60 (USA)

 

Ford Kuga Master - Eric Leclerc Dines - (2016) 2:26 (Israel)

Ford Kuga Master - Eric Leclerc Dines - (2016) 2:26 (Israel)

How do you show that the Ford Kuga is made only from the finest material? How do you tell people it's the most premium and quality crossover in its category?

 

McDonald's - Dad / Anything for love (2016) :90 (Australia)

McDonald's - Dad / Anything for love (2016) :90 (Australia)

McDonald's Australia have cooked up some fresh Dadvertising, showing how a dad goes from motorcycling, dancing, beer making bachelor freedom dude to emergency-room-visiting, tea-party having, makeup-trying Dad.

 

AdsOptimal partners with BBDO and Honda for virtual driving experience

At this stage in the game, if you work in advertising you've probably pitched a VR idea by now.

Adland: 
 

The Gawker traffic crash: no clickbait means no clicks?

The Gawker Quantcast data shows a huge drop in traffic at Gawker's sites.

Adland: 
 

NOMAD Skateboards - Road to Tokyo #MakeSkateOlympic (2016) :60 (Spain)

NOMAD Skateboards - Road to Tokyo #MakeSkateOlympic (2016) :60 (Spain)

In August 2016, the International Olympic Committee will decide if skateboarding will be included in the 2020 Tokyo Olympics.

 

Facebook stops forwarding your emails 1 May 2016

To the surprise of no one, Facebook has announced that it will no longer forward your facebook.com emails to your actual email, thereby giving you yet another reason to open up that app or visit their page so they may collect that sweet sweet data about you and sell it to advertisers.

Adland: 
 

End of anonymity - Art project cyberstalks people spotted on public transport

In Russia there's the fantastically creepy and unavoidable app called Findface, where you can upload an image and find that person in other images on open social networks. It was only a matter of time for someone to start using this to make a point.

Adland: 
 

STF - The Swedish Phone number - The Prime Minister answers the call (2016)

STF - The Swedish Phone number - The Prime Minister answers the call (2016)

STF have invested so much in the Swedish number they're not going to let up yet, even if we've already Badlanded it, and pointed out

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