Barclays - ‘Moments That Matter' (2025)
Barclays, official banking partner of The Championships, Wimbledon, has unveiled a new integrated campaign starring tennis icon and Barclays ambassador
Once again, the promise is more jobs, and they show small things that boost self esteem, such as your own nametag, a perfectly made cappuccino, as well as large things, such as an entire class of children celebrating you or the construction you're building taking shape.
Super: "Self-esteem. Just one of the many reasons why more people should have a job".
Subtagline: Sweden's only workers party.