Hubba Bubba "gum by numbers" posters, Australia

Hubba Bubba wants to "keep Australia beautiful" and to encourage people to do something nice with their used gum rather than just spit it out on the street. So they did this clever wild poster campaign with "paint by numbers"... er, no wait "gum by numbers" art for gum addicts to stick their colorful globs of gum on instead.

Ad agency: DDB Sydney
Creative team: Jason Young Typographer
Matt Eastwood Executive Creative Director
Steve Back Deputy Creative Director
Iggy Rodriguez Art Director
Steele Bonus Art Director
Justin Carew Art Director
Jakub Szymanski Art Director
Iggy Rodriguez Copywriter