McDonald's McCafé Snow Report Billboard updates showfall levels, by foam peaks on their coffee.

McDonald’s Canada updates Whistler, BC snowfall levels through foam peaks, or whip cream mountain-tops, on top of hot McCafé beverages. How clever.

Advertising Agency:Cossette, Vancouver, Canada
Title:McCafé Snow Report Billboard
Executive Creative Director:Michael Milardo
Associate Creative Director:Scott Schneider
Art Director:George Lin
Copywriter:Matt Mitchell
Director Of Account Services:Anne Buch
Account Director:Melissa Guillergan
Account Supervisor:Lindy Scott
Producer:Chris Townsend