TBWA New York alerts us to this campaign being a fake
Their exact words: "not approved by the client and have been distributed without permission"
Snickers had nothing to do with these ads created by a young green team armed with photoshop.
Art Director Matthew Woodhams-Roberts and Copywriter Nick Terzis at TBWA\Chiat\Day dug around Corbis images until they came up with this for Snickers.
Ad agency: TBWA\Chiat\Day, New York, USA
Art Director: Matthew Woodhams-Roberts
Copywriter: Nick Terzis
Photography: Getty, Corbis
"Run" Date: Feb. 2008
What the F*** is that !!
- reply
PermalinkAnd the copywriter have worked hard...
- reply
PermalinkUpdate - the campaign was indeed too cheap (and naive) to be true. TBWA has asked me to remove it.
- reply
PermalinkThe little shits who made it should be fired for two reasons
1) Sending out work client did not approve
2) COMING UP WITH UTTER CRAP!
Seriously, that was a shitty idea. If that's what the kids today are coming up with, my job is secure.
- reply
Permalink