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When a teenager starts taking drugs, their personality, mood and appearance may change; parents may notice a lack of interest in their favorite activities, defensiveness, dishonesty or lack of respect for family rules. The “Strangers” campaign illustrates how drastic these changes can be by replacing teens with unsettling strangers in the intimate setting of their home.
Agency: Energy BBDO
Executive Creative Director: Dan Fietsam
Group Creative Director: Noel Haan
Associate Creative Director/Art Director: Krystyn Campbell
Associate Creative Director/Copywriter: Jen DiGiorgi
Agency Producers: Kent Smith – Production / Melissa Barany – Post Production
Executive Producer: Pam Pietrowski
Head of Integrated Production: Rowley Samuel
Production House: Anonymous Content
Executive Producer: Anonymous Content, Dave Morrison
Director: Malcolm Venville
Director of Photography: Max Malkin
Line Producer: Anonymous, Mark Hall
Editing House: Rock, Paper, Scissors
Editor: Angus Wall
Editor’s Assistant: Grant Surmi
Transfer: Filmworkers Club – Tyler Roth
Music Company: Earhole
Music Executive Producer: Earhole, Tom Wiebe
Composer: Eric Lambert
Sound Designer: Peter Erazmus