In new AI generated campaign, âMini Pearl Adventuresâ, Gong cha is using vertical video to promote its new Mini Pearls
The campaign features actor Joe Jonas and a diverse squad of top-tier creators like Dude with Sign, Paul Olima, Sherlina
The creative revolves around 10 different jokes which are served depending on the data trigger and the location concerned. For
IKEA's new app, KLIKK, only allows you to take one photo. The idea is to remind you that there are actually skills involved in photography, so you have to plan ahead to think about time, light, exposure and more. KLIKK has been launched together with the new IKEA Art Collection, a collection of posters by eleven renowned worldwide photographers. The collection goes on sale in limited numbers starting now. But here's the cool thing: KLIKK will also allow Belgians the chance to be part of the collection. By submitting photos used with the app, a professional jury will select one photo to be the photo number twelve in the collection. That photo will also have a limited run as well as live on IKEA Belgium's website. Really cool idea.
Client: Ikea Belgium
Agency: DDB Brussels