I guess this is NSFW, sort of? For National Endangered Species Day the Quick Response Fund for Nature (QRFN) has
To announce the opening of an IKEA on Oxford Street the company focused its OOH campaign on the iconic bag.
Show the product! They listened to the creative brief. The campaign features a film directed by Danish filmmaker Martin Werner,
I was always a sucker for the "cartoon ad", because as a young'un, I would read anything that looked like a cartoon. It's a neat way to sucker a kid into reading the boring body copy, which in this case is a basic product description. But now I know what the advantages of pursettes is, they're applicator free. That's not just less bulky, that's also better for the environment, but I guess that wasn't a selling point in 1974.
