Health Promotion Board - “Don’t Toy with Your Life” - Anti-Vape Campaign (2025)
“Don’t Toy with Your Life” is Singapore Health Promotion Board’s newest Vape-Free Campaign for 2025. It aims to
Luckie created this ad for their client Regions Bank, to kick off their college football sponsorship on ESPN.
"We tapped Alabama Football strength Coach Scott Cochran, famous for his gruff, loud yelling at players, to do the same for Regions customers. There’s even a cameo by his boss, 5-time College Football Champion Nick Saban."
Ad agency: Luckie, Atlanta