I guess this is NSFW, sort of? For National Endangered Species Day the Quick Response Fund for Nature (QRFN) has
To announce the opening of an IKEA on Oxford Street the company focused its OOH campaign on the iconic bag.
Show the product! They listened to the creative brief. The campaign features a film directed by Danish filmmaker Martin Werner,
DDB Stockholm's ads get odder, though in this case for Roygalan "a party to celebrate commercials"- and of course they need to mock the multi-award winning Cadbury Gorilla, just like Saatchi did for the Cannes Lions 2008 Showcase in Amsterdam. Looks like Magnus Jakobsson's paternity leave may have inspired him, as the gorilla either drank white russians or just lots of formula. ;) I keed!
Thanks Tim at Adfreak for helping us find our missing link.
Art Director: Fredrik Simonsson
Copywriter: Magnus Jakobsson
Retouch: Johanna Karsten
