In new AI generated campaign, ‘Mini Pearl Adventures’, Gong cha is using vertical video to promote its new Mini Pearls
The campaign features actor Joe Jonas and a diverse squad of top-tier creators like Dude with Sign, Paul Olima, Sherlina
The creative revolves around 10 different jokes which are served depending on the data trigger and the location concerned. For
I can't read Mongolian, I'm afraid, so what the supers say is anyone's guess. I do see that this is quite a unique blend between high-tech and tradition, which makes for a visually very interesting film.
Client: Samsung Electronics
Production: Cross Animation & Spot Entertainment
Agency: Spot Agency
Creative Director: Munkh-Erdene Enkhbaatar
Copywriter: Bolor-Erdene Enkhbaatar
Photography: Cross Animation
Casting: Azzaya.Ts & Munkh-Erdene.E
